Generative Engine Optimisation (GEO) | WebFootprint
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AI search (GEO)

Be the answer AI gives.

People are asking ChatGPT, Perplexity and Google AI who to use. We make sure your business is the one they mention.

Trusted by the people we work with

4.9

out of 5 on Google

Checked 27 Oct 2026

Read our Google reviews

“His responsiveness, technical expertise, and commitment to delivering high-quality work have consistently supported our marketing projects and client satisfaction.”

Identikit partner Google review

What you get

We build AI tools every day, so we know what these models look for.

Answer-first content

Pages that answer real customer questions clearly, the way AI reads them.

Structured data

Schema markup that tells AI what your business does and sells.

The right questions

We find what customers ask AI about your industry, and answer it.

A recognised brand

Consistent details everywhere, so AI knows exactly who you are.

Mentions elsewhere

Directory listings, press and industry mentions that AI tools trust.

Regular check-ins

We keep testing where you appear and adjust as the AI tools change.

What does AI say about you?

Ask ChatGPT about your industry. If you're not mentioned, we can help change that.

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How it works

  1. We check what AI says

    How ChatGPT, Perplexity, Google AI and Claude describe you today.

  2. We fix your content

    Answer-first pages, schema and the questions customers really ask.

  3. We build and track it

    More credible mentions, with regular checks on where you appear.

Questions

What is GEO?

Generative engine optimisation. It's getting your business found, quoted and recommended in AI answers from tools like ChatGPT, Perplexity, Google AI Overviews and Claude.

Does this replace SEO?

No. SEO still matters, and strong SEO makes GEO work better. We do both, so you get one plan and one team.

Do you need to rewrite my whole site?

Usually not. We start with the pages that matter most, restructure them and add what's missing.

How will I know it is working?

We test how your business shows up across the main AI tools before we start, then keep checking and tell you what's changed.

More questions

Ready to be the answer?

Tell us about your business. We'll check what AI says and take it from there.

We reply within one business day.